Show up where
buyers already
decide.

A BOFU agency for bootstrapped B2B SaaS. We improve how your brand appears in the lists, answers, profiles, and BOFU pages buyers use to choose. Monthly retainer. The first month includes the map.

Learn more ↓

Start where your buyers are.

blog post after blog post

Work the decisions closest to the sale.

buy a pack of links

Pursue the lists buyers already compare.

hope ChatGPT names you

Make your brand easy to identify and verify.

Most teams still start with a blog. The ones that convert start at the decision: lists, answers, and the few pages that make those mentions stick.

Then ads and posts that have somewhere true to land.

The work that meets a buyer mid-decision.

Lists, answers, profiles, and the BOFU pages those mentions need. Not a blog quota.

best uptime monitoring tools 2026

Best uptime monitoring tools (2026)

A third-party roundup buyers already use

  1. 1. Pingdomlisted
  2. 2. UptimeRobotlisted
  3. 3. Your productgap
  4. 4. StatusCakelisted
what is [your product]

Brand facts check

Same name, same URL, same founder

Official nameconsistent
Product URLconsistent
Founder profilefix
Category descriptionchecked
yourproduct.com/vs/pingdom

Your product vs Pingdom

Built because the roundup sent people here with nowhere to land

Who it is forOps teams, 10–50 people
Starting priceOn the site
Named proofadd
Quotanone

Map and presence

Find the lists, answers, and mentions that matter. Work the relevant gaps and keep checking them.

Entity consistency

Check the brand name, product facts, founder links, and profiles. Correct inconsistencies where possible.

Owned BOFU pages

If they click through from a list and land on nothing, we write that page.

Featured in

A presence retainer.

Priced for the work.

  • Decision map, lists & mentions Month 1 + ongoing
  • Brand profiles & facts Checked + corrected
  • BOFU pages & tools Only when needed
  • First month (setup + sprint) €5,000
Then monthly from €3,500

First month includes the map. Then from €3,500/month. Scope follows the evidence, not a page quota.

We review your category before the call so you know what the first month will actually work.

Let's talk about yours →

Frequently asked questions.

We work the lists, answers, profiles, and BOFU pages buyers already use to choose. That means mapping those surfaces, closing the gaps we can, keeping entity facts consistent, and building or updating a page only when the map shows missing proof.

Month one is setup plus the first sprint. We map where buyers and answers already decide in your category, start the list and mention work, and check brand facts. The map is included in that first month, not sold as a separate project.

Content agencies sell blog retainers. We work the decision, not the awareness calendar. Lists, answers, profiles, and the few pages those mentions need. No blog quota.

We do not sell ranking guarantees, link packs, or farm coverage. Earned mentions and list presence are the work. Paid syndication, if it happens, is named as paid. Vendors stay off the proposal.

Your product should be one identifiable thing: same name, same facts, same founder and profile links. We check those records and correct what we can. A Knowledge Panel is a possible side effect, not a deliverable. See entity SEO.

Yes, when the map says that search is a real decision surface you can own. They are optional catalog items, not a 5-8 page quota. See comparison pages and alternative pages.

No. We do not guarantee rankings, mentions, citations, or a Knowledge Panel. We work the surfaces that already decide and we keep checking them.

First month is €5,000 because it includes setup, the map, and the first sprint. After that the retainer is from €3,500 per month. Category changes the mix of work, not a hidden second price list.

This is ongoing. Lists update, competitors get added, answers refresh. Month one is heavier. After that we keep presence current.

Brand guidelines, product facts, and a short kickoff. You review copy and approve what goes live. We handle research, outreach drafts, and the work against the map.

Pages, copy, and assets we produce for you. Third-party listings stay on those sites. You keep what we wrote.

Your buyers are already deciding.

On lists, answers, profiles, and the BOFU pages those mentions need.

Book a call →